Discord has recently acquired Sentropy Technologies, a technology startup that develops software that can detect and remove bad content on social media and other platforms. According to Discord, the acquisition will enable them to expand their trust and safety capabilities.
Using AI-powered tools, Sentropy can quickly identify online hate, spam, and harassment. They also provide filters and blocking functions. The company offers both enterprise and consumer products. Currently, they have two tools: Sentropy Detect and Sentropy Protect.
Initially, the company focused on cleaning Twitter feeds, but they’re hoping to expand into other social networking sites like Facebook and Instagram. As part of the deal, Discord will use their tools to help moderators identify and tackle abusive behavior in a simple, efficient way.
Discord is currently using in-house human moderators and volunteers to identify and eliminate online abuse. However, the company has been criticized for its lack of moderation tools, and users have been calling for changes. A spokesperson said trust and safety is their top priority, and they will continue to build a strong safety team with the acquisition.
Despite these changes, the company’s data show a massive scale of the problem. Users flagged 225% more content in 2020 compared to the previous year. This is because of a spike in abusive activity on Discord’s platform, which includes both toxic comments and hate groups. There are several unsavory elements to the site, including neo-Nazi groups. While this is certainly a serious concern, the acquisition of Sentropy should increase the company’s value, and they may soon receive new tools to combat this issue.
Having an effective tool will be vital for the future of Discord. It’s a good sign that the social networking giant will work hard to address this important problem.
Discord, a popular online voice, video, and text chat application, is acquiring Sentropy, an AI-powered platform moderation tool. The acquisition will allow the company to expand its safety and trust capabilities.
Discord’s acquisition of Sentropy will provide the company with a new tool for detecting online hate and toxicity. In addition, the deal will help the company better defend its users against harassment.
The move follows a slew of recent developments on the platform. Earlier this year, Discord launched threaded conversations and customized profiles, as well as introduced a new Screen Sharing feature. As a result of these improvements, the platform has grown beyond its gaming roots. It’s now a home for all kinds of communities.
Discord has had a troubled history with online abuse. After a Unite the Right rally in Charlottesville, Virginia, the platform purged white supremacist groups and neo-Nazis from the site. Now, Discord is taking a more proactive approach to fighting toxicity.
A spokesperson for Discord explained that trust and safety are the top priorities for the company. “We’re working to build peace and harmony into our groups and will utilize this acquisition to continue this important work.”
The CEO of Sentropy, John Redgrave, was very complimentary of Discord’s moderators. He noted the commitment to knowledge sharing and safety and said the company will provide assistance to customers looking for an alternative.
Discord will also integrate Sentropy’s products into its existing toolkit. These include the company’s AI-powered chat moderation tools, which were previously available to businesses.